A big thank you to our sponsors, UK Postings and Oxygen Exhibitions.


It is always a great feeling when an experiment works, that eureka moment brings a positive energy for all involved and the Global Marine Marketing Forum was no exception. Borne out of an idea that came from a variety of conversations with the major advertisers in The Yacht Report, who all suggested that there are too many marketing opportunities, therefore how can you choose the best one.
This spawned the development of a brand new conference from the superyachtevents team, the Global Marine Marketing Forum brought together 115 delegates from the world of superyacht marketing, including key marketeers, advertisers, brand managers, creative types, key men and women from advertising agencies and a handful of non-marine marketing experts and consultants. The event was designed to provide a unique platform for all of these people to discuss and debate the variety of marketing problems and propositions that exist and  share their thoughts on which marketing products work best and which are a waste of budget. This type of dialogue rarely happens in such an open forum and as a result the delegates all found huge benefit in this frank exchange.

The feedback from the delegates was an overwhelmingly positive response and as a result have requested that this is an annual meeting of marketing minds.  Having watched the delegates scribble pages of notes for two days and ask several key questions it was clear that delegates were not just enjoying a refresher in marketing methodology, but also learning at the same time. All in all a fantastic event and the experiment worked....eureka!

Thank you to all that attended the Global Marine Marketing Forum, we are looking forward to seeing you all in 2009.


More information, the videos and the transcripts of the event are available at superyachtevents.com